The 8 Types of IBs: Which One Are You, and Who Should You Partner With?
A breakdown of the eight most common IB business models — from performance affiliates to Master IBs — and how each one should evaluate a broker, exchange, or prop firm partner.
Single-Partner vs Multi-Partner Strategy: Diversifying Your IB Income Safely
A framework for deciding whether to concentrate your traffic with one broker partner or spread it across several, with the real tradeoffs in payout, tracking, and risk.
Let Your Traffic Pick Your Partner: Matching Audience Type to Broker Type
A practical framework for IBs to map their audience's capital, risk appetite, and intent to the broker, exchange, or prop firm that actually fits them.